Posts Tagged ‘social media’
A poster for PR
April 18, 2011 UPDATE So great news, my abstract for a poster was accepted and I will be presenting in Saint John, NB in June. It will be a humbling experience no doubt. My poster is below. Since we're using APA style I largely depended on this handout on poster ...Read More
Recommend a Blog: Understanding media through Marshall McLuhan
In October, I came across this blog through Twitter when blogger Julien Smith posted "If you aren't reading this Marshall McLuhan blog, you can't really understand media, sorry." It was an interesting concept. Micheal Hinton, a communications consultant from Montreal, posts 300 days in a year about something Marshall McLuhan said and ...Read More
Get to know someone: Create a playlist
I remembered today that I still have Eddie Rabbit’s I Love A Rainy Night on my iPod from an Edmonton Oilers’ 2006 playoff run playlist. I want to say it was on Ryan Smith’s playlist but sadly for some reason I think it was on Chris Pronger’s. Regardless, playlists are a ...Read More
Back from a Twitter holiday
This week I came back to Twitter after going on hiatus since April. A few weeks back my friend Aric asked me if it was some sort of experiment. I laughed. I’m not that smart, so no. Then I was reading something another friend wrote about why she wasn’t on Twitter. ...Read More
Web & social media for magazines
In mid-March I had the opportunity to attend the Alberta Magazine Publishers Association (AMPA) conference with some colleagues. It’s the fourth year that we attend for our magazine techlife. Given my previous role, my interest is directed to the web and social media. In time since we’ve launched our magazine website, ...Read More
Roberta Bondar on social media
On March 18, I had the chance to interview the first Canadian woman in space, Dr. Roberta Bondar. Dr. Bondar has 18 years of university education and includes neurologist, astronaut, pilot, photographer, among other things in her list of accomplishments. She’s a woman that I have absolute respect and admiration ...Read More
The “Date with Chef David Adjey” experiment
When we found out who our next Guest Chef in Residence was going to be ("Canada's Gordon Ramsay": Chef David Adjey from Restaurant Makeover), we knew we wanted to do something different in terms of social media, in addition to the traditional media we were inviting. Unlike with the launch ...Read More
YouTube: Power to communicate with one (Olympic gold-medal-winning coach)
People usually think of YouTube as an opportunity to communicate with the masses. Because the tool is so easy to use and so easily accessible, it also can be very powerful when you want to connect with an audience of one. On Friday, NAIT had a pep rally for curling team ...Read More
Twitter events more effectively with ShareEdmonton
Some PR practitioners have been turned off of Twitter because of all its “useless information” or have complained that Twitter's audience is too small to have an effect on their communications campaigns. Reality is that much of the value can be found in applications that are built to support and share ...Read More
The PR 2.0 philosophy
Last year when I had the chance to meet Brian Solis at the CPRS National Conference I brought up the fact that like many PR practitioners, I constantly refer people to his conversation prism and that I thought the foreword he wrote for Deirdre Breakenridge’s PR 2.0 captured in three ...Read More